August 15, 2006 – Portland, ME – Alfred C. Frawley, Chair of Preti Flaherty’s
Intellectual Property practice group, addressed members of the Second Wind
Network at its “New Trends In Web Marketing Forum,” held August 10 in Chicago,
IL. Second Wind Network is an international network of advertising agencies and
related firms in the USA and Canada.
Alfred spoke on a panel titled “Word of Mouth and Blog Marketing – Tapping
into Blogs and Influencers. It’s the New PR!” The panel covered how to harness
the power of blogs, and the people who write and read them, to build client
brands.
Preti Flaherty has offices in Portland, Bath and Augusta, Maine, Concord, NH and Boston, MA. With more than 80 attorneys, the firm counsels clients in the areas of business law, energy, environmental, estate planning, health care, intellectual property, labor and employment, legislative and regulatory, litigation, technology and telecommunications.